![]() APIs facilitate the data needed to provide solutions to customer problems. APIs allow an application to extract information from a service and use that information in their own application, or sometimes for data analysis. It's kind of like a phone for applications to have conversations - an API literally "calls" one application and gets information to bring to you to use in your software. "Application programming interface." A computer programming term meaning a series of rules. It also makes images accessible to the blind because screen readers can read aloud the alt text. It's important for all the images on your website to have alt text because it's the only way search engines like Google can understand what an image is about, which helps you optimize your website for search. ![]() When an image isn't able to load in an email, website, or blog post, the alt text is displayed instead. It's usually the file name of that image, but alt text can be customized using most content management systems ( like HubSpot's). "Alternative text," or "alt text." The text associated with an image. This usually happens when the web page has been deleted or the visitor mistyped the URL. Web visitors see 404 error pages when they try to reach a web page that doesn't exist. They're also used to redirect web traffic from those old web pages to the new ones that have replaced them. (For a few of these, we drew on these 60 marketing acronyms every industry pro should know.) 301 RedirectĪ permanent redirect from one URL to another - usually from a company's old website to their new website. ![]() To help bridge the gap, here are 45 techy terms every marketer (and human) should understand. We all misinterpret some of the techy terms floating around web and product design nowadays - but now more than ever, marketers need to be familiar with this vocabulary so we can communicate better with our IT, web design, or product development departments. Turns out it just meant they were concentrating really hard with headphones on. Well, good thing I never hypothesized out loud. or something weird that us non-programmers would never understand. Not knowing anything about programming, I always imagined that being "wired in" meant the programmers were somehow listening to the computers, or that they were connected to the code somehow. In the movie, people kept saying "he's wired in" or "they're wired in" over and over again in reference to people coding intensely with their headphones on. Open-source options available for Linux-based systems, theseĪlternatives often provide less than full support for ASP.Ever seen the movie The Social Network about Mark Zuckerberg and the founding of Facebook? Most common platform for ASP.NET websites. Microsoft's Internet Information Services (IIS) Web server is by far the Published to a Web server that supports ASP.NET applications. ![]() In order for an ASP.NET website to function correctly, it must be NET a reasonableĬhoice for designing Web-based interfaces as well. NET provide a visual interface forĭevelopers to create their applications, which makes. NET development tools can be used toĬreate applications for both the Windows operating system and the Web. NET framework, which provides an application program interface (API)įor software programmers. NET and open-source languages like Python and Perl.ĪSP.NET is built on the. Though it often seen as a successor to Microsoft's ASP programming technology, ASP.NET also supports Visual Basic.NET, JScript. OfĬourse, programmers can write their own code and scripts and incorporate it into ASP.NET websites as well. NET and Visual Web Developer allow Webĭevelopers to create dynamic websites using a visual interface. ASP.NET is a set of Web development tools offered by Microsoft. ![]()
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